by seryna | May 6, 2016 | Authenticity, Clients, Entrepreneurship, Inspiration
A few weeks ago, someone reached out in a Facebook group asking for advice for entrepreneurs who were ready to uplevel their businesses. I was one of the chosen entrepreneurs, and you can read the list here. My quote was all about leading with generosity. A large...
by seryna | Mar 4, 2016 | Clients, Marketing, Service, Small Business
Ok lovely… the title of this blog post is a bit tongue in cheek cause I’m all fired up at the moment. This one may be a bit rant-y because someone has just once again violated some pretty basic netiquette and I’m a bit grumpy about it. Let’s...
by seryna | Feb 24, 2016 | Authenticity, Clients, Marketing, Small Business, Social Media
I’ve been doing this little dance between my personal and professional lives and I’ll admit, the line has become blurred. When I first joined Facebook I kept everything VERY separate – my business page had followers, I had friends, and I kept the...
by seryna | Feb 15, 2016 | Clients, Entrepreneurship, Life Lessons, Marketing
I’m an introverted (but still quite social) being, so I do a lot of my networking with other entrepreneurs in Facebook groups. Every so often I see someone post about getting upset about unsubscribes from their newsletter. First, the cold hard truth: Your list...
by seryna | Jan 4, 2016 | Clients, Life Lessons, Marketing, Small Business
I’ve had two clients make the same oopsie in MailChimp in the span of a couple of days, so I thought I’d write a quick blog post on what to avoid, and how to avoid it, and how to fix it if it happens to you. I should note that this isn’t just...
I'm Seryna, and I help small businesses create big presence with affordable marketing that excites & delights their ideal customers. I'm a tea-sipping, happy wife and mother based in Vancouver, BC.